Retail Strategy: Every one of your portable oxygen users deserve the mobility and freedom that the Hand-Air Tote provides. No patient should be limited by ability to pay for their right to personal independence. Since every one of your patients need a tank carrier case how do you support spending slightly more on a carrier case within your portable oxygen product offering while government and insurance re-imbursement tightens. Let us take some time and help to explain the positioning of our product and how it presents itself as a standard, irreplaceable and intelligent part of your overall oxygen product offering retail strategy.

1-Strategic Pricing:
Over the shoulder bags average approximately $20 and can range from anywhere from $15-$40 dealer price while metal tank carts can range from $45-$100. The Handi-Air Tote with its 2 tank capability has a dealer price of $39.99 and is value priced strategically right between these two outdated options, a heavy shoulder bag or dangerous metal cart. (Contact our distributor to acquire actual discount quantity pricing).

2-Patient Benefits:
The Handi-Air Tote offers your patient an easier life, more energy, 2 tank capability for those longer trips, increased safety, in an appealing bag with storage compartments for personal items and medications.

3-Your Competitors:
If you don't offer the Handi-Air Tote at no charge as a part of your standard portable oxygen product offering your competition will and your patients will demand it from those who do.

4-Advertising Option:
We offer you an additional option to add your dealer logo and information prominently to the front of the Handi-Air Tote. This allows dealers to not think of the Handi-Air Tote as an added expense to their portable oxygen offering but rather as a part of your overall marketing strategy as a part of your advertising budget. The Handi-Air Tote is the latest in portable oxygen technology; a unique product in public promoting and advertising your portable oxygen product and your dealership in general. Any small increase in price is more than made up for with the fact that you are effectively reaching your target market maximizing your cost per exposure.

Summary:
Our value pricing, patient and dealer benefits, competitive concerns and our advertising option points your business to one main conclusion. Your dealership should be offering patients the Handi-Air Tote as a standard part of your portable oxygen offering at no extra charge and without any added upgrade fee. It is just smart business.